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This web site mjmflooring.co.uk states the following, "Flooring Fitted by Skilled Contractors in Sunderland, Tyne and Wear." Our analyzers noticed that the webpage said " Add a touch of comfort to your home with our selection of carpets." The Website also said " Whether youre a landlord or a first-time buyer, we have a wide range of carpets to suit all budgets. Give your home a new lease of life with our range of vinyl tiles. From simplistic shades to bold designs, we have a wide selection thatll suit any room in your house. Ditch those dull ceramic tiles and choose from our array of laminate flooring." The website's header had Rug Shops as the most important optimized keyword. It is followed by Carpet Fitters, Carpet Suppliers, and Flooring which isn't as highly ranked as Rug Shops. The next words mjmflooring.co.uk used was Sunderland. Rug Shops was included but will not be seen by search parsers.